CA$75,000/year - CA$100,000/year
DESCRIPTION:
We are looking for a dynamic and creative Marketing Communications Manager to join our rapidly growing software company in the extra-hospital sector. The ideal candidate will be responsible for implementing marketing initiatives to promote our software products and support the company's
objectives. The role includes creating marketing content, managing social media, organizing events, coordinating online marketing campaigns, and other marketing activities.
WHY JOIN PREHOS?
Prehos develops innovative SaaS solutions for the Extra-hospital sector. Our ultimate goal is to provide paramedic teams with powerful and user-friendly technological tools to improve patient care.
Team spirit and collaboration are at the heart of our identity. We believe that ideas should be shared, listened to, and challenged by all team members, regardless of their role or experience. We thrive on challenges!
We provide you cutting-edge technology equipment (recent Mac, high-quality screen, etc.) so that you can develop your skills while participating in a genuine technological revolution in the paramedic and extra-hospital world.
SOCIAL BENEFITS:
- Individual group insurance paid almost entirely by Prehos; possibility to join the family plan
- Social committee (monthly in-person activities, summer and winter parties, and more)
- Access to a telemedicine platform
- Choice of remote work or hybrid position
- Flexible working hours
- An outstanding team!
RESPONSIBILITIES AND TASKS:
- Develop and implement the marketing strategy to promote our software products and support the company's objectives.
- Create and manage high-quality marketing content, including blogs, case studies, infographics, videos, and other communication materials.
- Manage the company's social media, including content creation, regular message planning and posting, and interaction with subscribers and prospects.
- Collaborate with the sales team to develop marketing tools such as presentations, brochures, and sales documents.
- Coordinate and organize marketing events such as webinars, trade shows, and workshops, including planning, logistics, promotion, and follow-up.
- Contribute to the implementation of online marketing campaigns, including online advertising, email marketing, and other digital marketing tactics.
- Analyze the performance of marketing campaigns using relevant KPIs such as conversion rate, customer acquisition cost (CAC), return on investment (ROI), and other key indicators, and provide regular reports to evaluate results and make improvements.
- Implement A/B tests to optimize our conversion rate.
- Analyze the performance of marketing campaigns and provide regular reports to evaluate results and make improvements.
- Stay informed of the latest trends and best practices in digital marketing and software marketing.
DESIRED PROFILE:
- University degree in marketing, communication, or a related field. Minimum of 2 to 3 years of experience in marketing, preferably in the software industry.
- Strong skills in marketing content creation, including writing, editing, and layout of marketing materials.
- Practical knowledge of social media and its use for marketing purposes.
- Previous experience in coordinating marketing events. Familiarity with online marketing tactics such as online advertising, email marketing, and marketing automation.
- Previous experience using HubSpot CRM for customer relationship management.
- Excellent written and verbal communication skills in French and English.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines. Good understanding of the software industry and its challenges.
We offer a competitive salary, social benefits, and a stimulating work environment.
Join us to contribute to our ongoing growth and success in the software market.
